Korea Pavilion Program
Korea Pavilion is South Korea’s official national tech pavilion program at RSAC and TechCrunch Disrupt. It connects 30+ Korean tech companies with U.S. enterprise buyers, investors, and ecosystem partners, drawing 10,000 to 43,500+ attendees each year.
My Role
I own the end-to-end content strategy and development for Korea Pavilion’s core marketing and PR campaigns, ensuring alignment with event objectives, brand standards, and company OKRs.
Type
Event Marketing
, Branding
Date
2024 - 2025
Outcomes
300+ B2B meetings delivered
200% YoY registration growth
98%+ partner satisfaction














