Product Launch in 1 Week

Onit was a passion project built for Atlassian’s Codegeist hackathon. Our team created an AI tool that turns CSV uploads into fully configured Jira boards, designed to simplify setup for new projects and teams.


My Role

I owned the full user-facing experience, including the brand, voice, demo script, and product video. Within one week, I shipped the complete brand system, wrote the copy, and produced the launch demo.

Type

Event Branding

, Video Production

Date

Nov 2025

Outcomes

Brand, copy, demo scripts, video